In a previous post I discussed the PRSA Member Code of
Ethics and how they apply to our industry, especially as a Christian. One key
area of ethics that has been booming in our field is the discussion of honesty
and transparency as a public relations professional representing a company.
One verse that really sticks out to me regarding this topic
is Proverbs 19:1, “Better is a poor person who walks in his integrity than one
who is crooked in speech and is a fool.”(ESV)
One great example of this is the recent issue that happened
with Donald Trump’s campaign manager, Corey Lewandowski. Basically, Lewandowski
has been charged with simple battery this past Tuesday.
The charge came in Florida after Trump was finished speaking
at an event when a woman reporter tried to get a statement from him.
Lewandowski pulled her back after she supposedly put grabbed his arm.
Here’s the kicker…Lewandowski tweeted that he never touched
this reporter, he didn’t know who she was and that she was delusional. BUT THEN
a video came out from a security camera showing the interaction between the
two.
There are many factors I could talk about here, but I want
to focus in on Lewandowski lying on Twitter. His ethics, transparency and
ability to be a successful campaign manager for someone who could potentially
be in the White House are being brought into question.
No matter how successful Lewandowski has been with Trump’s
campaign, the minute you’re “crooked in speech” instead of having integrity is
the potential start of a deadly downfall.
This recent incident has really brought into perspective how
important honestly and transparency all across the board is, especially when it
happened on a social media platform such as Twitter.
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