*Good evening ladies and gentlemen and welcome to round one of the 2016 presidential debates! In this corner we have Republican candidate Donald Trump...and in this corner we have Democrat candidate Hillary Clinton! Let the battle begin!*
If you needed a metaphor comparing how the first presidential debate went last Tuesday, look no further. But this post isn't about politics or picking a side, this post is about the public relations aspect to this debate. Specifically let's discuss Twitter and how Trump and Clinton's teams handled their social media account.
Again, taking the politics out of this blog post, Clinton's team was more impressive on Twitter during the campaign while Trump was mentioned more on social media throughout the debate.
One significant thing I learned about political PR teams during this debate was that they have multiple tweets set up and prepared throughout the night with cues to send them when key topics are brought up/phrases said. I'm sure I "knew" the candidates in debates have specific content prepped out to discuss, but actually seeing that happen live on screen then a tweet going out a second later relating perfectly made my lightbulb go off.
One of the best tweets of the night was when Clinton's team pulled up something Trump said regarding China and then his team preceded to delete the tweet. There were multiple jokes about how Clinton's team had fact checkers while Trump's had tweet deleters.
I was left with truly one question after the debate: why wasn't Hillary Clinton wearing a flag pin but Trump was?
From a PR standpoint, will there or have there been repercussions from this small incident?
No comments:
Post a Comment